Author Archive for: vesselin

Entries by vesselin

Amazon Seller Refund Policy Guide: Returns, Refunds & Account Health

Customer returns aren’t just inevitable. They’re opportunities. When shoppers request refunds on Amazon, many third-party sellers panic, viewing each return as lost revenue and damaged reputation. Yet how you navigate the Amazon seller refund policy directly impacts your long-term success on the platform. Handle returns poorly, and you’ll face negative feedback, account health warnings, and […]

A+ Content on Amazon: Does It Actually Improve Rankings and Sales?

Most Amazon sellers chase Amazon SEO the same way: stuff keywords into bullet points, optimize backend search terms, and assume that more indexable text means higher rankings. It’s a reasonable assumption; but when it comes to A+ Content, it’s completely wrong. Here’s the paradox: Amazon’s A9 algorithm doesn’t index the text inside A+ Content modules […]

Amazon FBA Fees Explained: Every Cost You Need to Know Before Sending Inventory

You did the math on Amazon FBA fees, the numbers looked solid, and you launched. Then the payouts arrived, and somewhere between referral fees, fulfillment charges, storage costs, and the Low-Inventory-Level Fee, half your margin quietly disappeared. This is the reality of Amazon FBA fees in 2026. The fee landscape has grown significantly more complex, […]

Returning Items to Amazon: Understanding Amazon’s Return Policies for Sellers

Returns are an inevitable part of selling on Amazon, the platform processes approximately 5-16% of all orders as returns, depending on product category. What sets Amazon apart is its customer-first approach: the Amazon returns policy strongly favours buyers, placing significant responsibility on sellers to accommodate returns quickly and efficiently. This creates a challenging landscape where […]

How to Analyze Amazon FBA Returns

Amazon FBA returns can quietly erode your profit margins (sometimes by 10% or more) before you even notice the pattern. With Amazon’s return rates averaging between 5-15% across most categories, understanding why customers send products back is no longer optional for serious sellers. The challenge isn’t just accepting returns as a cost of doing business. […]

Master Amazon’s OTDR: Your Seller-Fulfilled Order Success Guide

For Amazon sellers utilizing the Seller-Fulfilled (FBM) model, navigating the platform’s performance metrics is paramount to sustained success. Among these, the On-Time Delivery Rate (OTDR) has emerged as a critical benchmark, directly impacting your account health and listing visibility. [Learn more about OTDR on Amazon] As Amazon continues to refine its policies to enhance customer […]

Unlock Amazon Inventory Management: How to Manage Inventory for Peak Sales & Savings

Amazon gives sellers a huge opportunity, but it is also brutally competitive. Great marketing and strong listings can bring people in, but a lot of the real success comes down to something less exciting and far more important: inventory management. Many sellers, focused intensely on customer acquisition and product development, overlook the critical role inventory […]

The Definitive Guide to Amazon FBA – Fulfillment, Shipping, Returns, and Inventory Profitability

The Definitive Guide to Amazon Fulfillment, Shipping, Returns, and Inventory Profitability Amazon stands as a titan within the eCommerce space, and for merchants looking to scale their operations, reach a vast customer base, and streamline their logistical challenges, Amazon’s Fulfillment by Amazon (FBA) service presents the most powerful, all-encompassing solution out there. Mastering FBA is […]

Amazon Main Image Rules & CTR: Boost Clicks with Proven Optimization Tactics

Most sellers treat the Amazon main image as an afterthought… slap on a white background, call it done. That’s a mistake. Amazon shoppers scroll fast and decide faster, and your main image is the only thing standing between your product and the back button. It either earns the click or it doesn’t. There’s no middle […]

Amazon Backend Keywords: The Ultimate Strategy to Skyrocket Your Product Rankings

Selling on Amazon is more competitive than ever, and getting noticed takes more than just putting up a decent listing. Sellers are always looking for better ways to get more visibility, show up higher in search, and stay ahead of the competition. While optimizing product titles, bullet points, and descriptions is standard practice, there’s a […]